Starbucks' new CEO, Brian Niccol, took over in September. The company's former CEO, Howard Schultz, believes in his successor ...
Brian Niccol inspires a lot of confidence. So much, in fact, that when Starbucks announced the former Chipotle chief would ...
Starbucks’ new strategies are rooted in the same foundational principles that helped the company succeed internationally.
The coffee chain’s new chief executive is focusing on cafe operations and company affairs as he seeks quick change.
Starbucks CEO Brian Niccol wants to return the company to its coffeehouse roots. Analysts are optimistic, though they say the ...
Starbucks investors heard more details about CEO Brian Niccol's plan to bring back customers to U.S. stores. Many of the ...
New Starbucks CEO Brian Niccol on Wednesday detailed his plan to revive the coffee chain. A central theme: He wants Starbucks ...
Improving the mobile ordering experience at Starbucks is high on Brian Niccol’s to-do list as he takes the CEO reins at the ...
Customers are turning away from the coffee giant, and its new chief executive, Brian Niccol, has to figure out how to get ...
On his first earnings call as CEO of the coffee chain, Niccol outlined plans to improve the comfort of its shops, a ...
One of the most recent—and notable—changes is that the company intends to bring back a “human touch” by writing customer ...
On Starbucks' fourth-quarter earnings call, newly installed CEO Brian Niccol told investors he needed to spend more time in ...