Airbnb hosts can now manage their properties and interact with guests more easily, as the vacation rental app now offers a co-host network. This feature and over 50 upgrades are part of the 2024 Winter Release.

Airbnb hosting has become a complicated business, from setting up a listing and managing the property to understanding price dynamics, communicating with

Airbnb Inc. launched a new section of its app and website where homeowners can hire fellow hosts to manage their rentals, underscoring a broader push to increase listings and attract more people to the platform.

As it looks to attract more customers to its platform, Airbnb is putting media dollars behind its new co-host network. The feature, in which hosts have co-hosts to help manage their Airbnb, has been an experimental offering in Europe and is now rolling out in the U.S.

Hosting a property on Airbnb is no longer a simple process. Customers can be finicky, ideal pricing can change on a dime, markets can become flooded and earnings can be difficult to track. The platform’s trying to simplify matters by introducing the Co-Host Network,

Airbnb introduces Co-Host Network to help property owners manage listings. Experienced co-hosts provide personalized support.