Octopus Energy CEO Greg Jackson and CMO Rebecca Dibb-Simkin on staying connected to its customers as it grows.

To help people learn, they’ve got to be able to go away and use these skills,” says Specsavers’ Head of Brand Expression and ...

Insights leaders from PepsiCo and Zappi discussed the cultural transformation of adopting a new platform and process to bring ...

Speaking at the Festival of Marketing 2024, insights leaders from PepsiCo detailed the change management process of ushering in a new platform, Ada, bringing together all ad testing data, and setting ...