The new feature is available to virtual, online, and physical business owners - and works across multiple Apple apps. Here's how to register for it.

Apple is taking steps to help users deal with the annoyance of spam calls by developing a new service called “Business Caller ID.” This initiative is part of Apple’s ongoing efforts to improve user experience and security. The service will allow businesses to register their names, logos, and departments, helping users identify who’s calling.

Soon, Apple will let businesses customize how they appear in emails and phone calls on the iPhone. Apple announced on Wednesday how companies using its Business Connect tool can add their brand name and logo in ways that will pop up in iPhone apps used for email,

Apple today announced an update to its Apple Business Connect feature, designed to allow any verified business to create a consistent branding

Apple is now allowing all verified organizations, including those without a retail presence to manage how they appear in Apple Maps, Apple Wallet, and the iOS Mail and Phone apps.

Apple today announced an extension of the Apple Business Connect program, which allows companies to submit information about their