Walmart, logo
Walmart announces first brand refresh, updated logo in nearly 20 years
(Gray News) – Walmart is rolling out a brand refresh for the first time in nearly 20 years. According to a news release on Monday, the “updated brand identity will better represent who Walmart is today.” The key feature of the rebrand is an updated logo, including a new font for the word “Walmart” and a bolder yellow “spark” icon.
One of Walmart founder Sam Walton's iconic hats served as retro inspiration for the retail giant's first major brand refresh ...
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Jones Knowles Ritchie assisted with a refresh that introduces more vibrant colors and promotes the brand’s spark logo as a ...
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